Lyndsay Ridgway, MS is the associate director of financial counseling at Penn Medicine and specializes in overseeing the development of key financial navigation programs and enhancing the patient experience. With over 10 years of experience working alongside Revenue Cycle and Patient Access leaders, she leads a team of 20 highly skilled patient financial advocates and financial counselors and is dedicated to creating best practices within the health industry to reduce patient financial toxicity. She firmly believes in the power of connection and feels that transparency is a true driver in ensuring patient trust and confidence in their care.
Ridgway holds a master’s degree in organizational leadership and is a member of the Association of Community Cancer Centers, the National Association of Healthcare Access Management, and the American Association of Healthcare Administration Management, among others. Her skillset includes team building, strategic planning, and change management.